Learn how to create, customize, and share subscription calendars to keep your audience updated with automatic synchronization across all major calendar applications.
What is a Subscription Calendar?
A subscription calendar allows you to share multiple events with one simple link or button. Perfect for:
Conference schedules - Share entire event agendas
Webinar series - Keep attendees updated on upcoming sessions
Class schedules - Distribute academic calendars
Business events - Share company meetings and deadlines
The key benefit: when you update event times or cancel events, subscribers are automatically notified through their calendar apps!
Creating Your First Calendar
Step 1: Access Calendar Creation
From your dashboard, click the Create button
Select Calendar from the dropdown menu
Step 2: Configure Calendar Settings
Basic Information
Calendar Name - Choose a descriptive title (e.g., "Marketing Team Events 2024")
Description - Provide context about what events this calendar contains
Color - Select a unique color to help identify your calendar
Timezone - Set the default timezone for your events
Advanced Settings
Week Start Day - Choose Monday or Sunday as the first day of the week
Calendar Image - Upload a banner image to personalize your calendar
Appearance Template - Apply custom branding if available
Step 3: Subscriber Information Collection
When creating or editing a calendar, you can choose whether to collect subscriber information before they can subscribe. This is a premium feature that helps you understand your audience and build your contact list.
Under Subscriber Information Collection, select one of the following options:
Allow immediate subscription - Anyone can subscribe instantly without providing any details. This is the default.
Collect subscriber information before subscription - Subscribers must fill out a form before they can add the calendar to their calendar app.
When you enable subscriber information collection, two additional options appear:
Hide event details until information is provided - When checked, your calendar's events are completely hidden until the subscriber fills out the form. This creates a gated experience where providing their info is required to even see what's on the calendar.
Custom Form - By default, subscribers are asked for their Name and Email. You can optionally select a custom form to collect additional information (see the Custom Forms section below).
Step 4: Save Your Calendar
Click Create Calendar to finish setup. Your calendar will be assigned a unique public URL automatically.
How Subscriber Information Collection Works
Here's what your subscribers see on your public calendar page depending on your settings:
Without Information Collection (Default)
Subscribers see your calendar events and subscription buttons (Google Calendar, Apple Calendar, Outlook, etc.) immediately. They can subscribe with one click — no form required.
With Information Collection Enabled
Subscribers see a form above the event list. They must fill in their details and click Register to follow before the subscription buttons appear. Once submitted, a confirmation message is shown along with buttons to add the calendar to their preferred calendar app.
If you're using the default form, subscribers are asked for:
Full Name
Email Address
If you've selected a custom form, subscribers see the fields you've configured — such as company name, phone number, country, marketing consent, and more.
With "Hide Event Details" Enabled
When you also check Hide event details until information is provided, the entire event list is hidden. Subscribers see only the subscription form. After submitting their information, the events are revealed and they can subscribe.
This is useful when your event content itself is the incentive — for example, exclusive webinar schedules or VIP event calendars.
Custom Forms
Custom forms let you collect additional information from subscribers beyond the default name and email fields. This is a premium feature.
Creating a Custom Form
Navigate to Custom Forms in your dashboard sidebar
Click Create Form
Fill in the form details:
Form Name (required) - An internal name for your reference (e.g., "Conference Registration Form")
Form Title (optional) - Displayed to subscribers at the top of the form
Description (optional) - Additional text shown below the title to give context
Set as default form - Toggle this on to automatically apply this form to new events and calendars
Available Field Types
Custom forms support a range of field types to collect exactly the information you need:
Name - A dedicated name field that maps to the subscriber's name
Email - A dedicated email field with built-in validation (required on every form)
Text - Free-form text input (up to 500 characters)
Email (additional) - An extra email field with validation
Number - Numeric input
Date - Date picker
Dropdown - A select menu with custom options you define
Radio Buttons - A set of options where subscribers pick one (supports 1–4 column layout)
Country - A pre-populated dropdown of all countries
US States - A pre-populated dropdown of US states
Marketing Consent - A checkbox for marketing opt-in (always required when included)
Query String - A hidden field that auto-populates from URL parameters, useful for tracking UTM codes or referral sources
Each field can be configured with:
Label - The text shown above the field
Placeholder - Hint text shown inside the field
Help Text - Additional guidance shown below the field
Required - Whether the field must be filled in
Visible - Whether the field is shown to subscribers (hidden fields are useful for query string tracking)
Default Value - A pre-filled value
Fields can be reordered by dragging them into your preferred order.
RSVP Settings
Custom forms are also used for event RSVP forms. When editing a form, you'll find RSVP-specific settings:
Submit Button Text - Customize the text on the RSVP submit button
Hide "Maybe" button - Remove the "Maybe" RSVP option
Hide "Can't go" button - Remove the "Can't go" RSVP option
Linking a Custom Form to a Calendar
You can assign a custom form to a calendar in two places:
During calendar creation - When you enable "Collect subscriber information," a Custom Form dropdown appears where you can select from your existing forms.
From the Subscribers tab - On your calendar's management page, go to the Subscribers tab. Click the settings icon to expand Subscription Settings, then choose a form from the Subscription Form dropdown.
If no custom form is selected, the default form (Name & Email only) is used.
Form Preview
When creating or editing a custom form, a live preview is shown so you can see exactly how the form will appear to subscribers. You can toggle between the RSVP view and the Calendar Subscription view.
Managing Subscribers
When subscriber information collection is enabled, you can manage your subscribers from the Subscribers tab on your calendar's management page.
Subscriber List
Search - Find subscribers by name or email
Filter by status - View Active, Inactive, or Blocked subscribers
View details - See each subscriber's name, email, calendar app used, subscription date, and any custom field data they submitted
Edit - Update a subscriber's information
Block/Unblock - Prevent specific subscribers from accessing your calendar
Delete - Permanently remove a subscriber
Export - Download your subscriber list as a CSV file
Sharing Your Calendar
Once created, you have multiple ways to share your calendar with your audience:
1. Public Calendar Page
Every calendar gets an automatically generated landing page featuring:
Calendar description and branding
List of upcoming events with full details
Subscription options for all major calendar apps
Timezone selection for viewers
Event filtering by tags
How to share: Copy the public URL from your calendar settings and share it via social media, email, or embed it on your website.
2. QR Code Downloads
Generate QR codes for easy mobile access:
Go to your calendar's management page
Click the Download QR Code button
Print or display the QR code at events, on flyers, or presentations
Premium Features
External Calendar Sync
Import events from other calendar systems:
Navigate to the External Sync tab
Enter the URL of your external calendar (iCal format)
Configure sync settings and frequency
Monitor sync status and resolve any conflicts
Note: External calendar sync is available with premium subscriptions only.
Analytics and Insights
Track your calendar's performance:
Subscription metrics - View growth over time
Popular events - See which events get the most attention
Geographic data - Understand your audience location
Calendar app preferences - Learn which apps your subscribers use
Public Calendar Features
Your public calendar page offers subscribers several helpful features:
Timezone Flexibility
Automatic timezone detection
Manual timezone selection
All event times display in the viewer's chosen timezone
Event Filtering
Filter events by tags
Combine multiple tag filters
Clear filters to see all events
Event Details
Expandable event information
Location links (when provided)
Event descriptions with rich formatting
RSVP capabilities for supported events
Individual Event Subscriptions
Subscribers can add individual events to their calendars without subscribing to the entire calendar.
Best Practices
Calendar Organization
Use descriptive names - Make it clear what the calendar contains
Keep calendars focused - Don't mix unrelated event types
Update regularly - Keep event information current
Use consistent tagging - Help subscribers filter effectively
Subscriber Engagement
Provide context - Use detailed event descriptions
Include locations - Add venue information and links
Set proper timezones - Ensure accuracy for global audiences
Use images - Visual content increases engagement
Subscriber Information Collection
Keep forms short - Only collect information you actually need. Shorter forms have higher completion rates.
Use custom forms for lead generation - Add fields like company name, role, or marketing consent to qualify leads.
Use query string fields for tracking - Add hidden query string fields to capture UTM parameters or referral sources from your share links.
Gate strategically - Only hide events behind the form if your content is compelling enough to justify it.
Export regularly - Download your subscriber CSV to keep your CRM or email marketing tool up to date.
Managing Your Calendars
Editing Calendar Settings
Navigate to your calendar's management page
Click the Settings tab
Update any information as needed
Save changes
Duplicating Calendars
Create copies of existing calendars:
Open the calendar you want to duplicate
Click the Duplicate option
All non-external events will be copied to the new calendar
Customize the new calendar as needed
Troubleshooting
Common Issues
Subscribers Can't See Events
Check if "Hide event details until information is provided" is enabled — subscribers must fill out the form first
Verify events are published and not drafts
Ensure calendar permissions are set correctly
Subscriber Form Not Appearing
Confirm that "Collect subscriber information before subscription" is selected in calendar settings
Make sure you have an active premium subscription — this is a paid feature
External Sync Problems
Verify the external calendar URL is valid
Check that the source calendar is publicly accessible
Review sync status messages for specific errors
Ensure you have a premium subscription for external sync
Calendar Not Loading
Check your internet connection
Try refreshing the page
Clear browser cache if issues persist
Contact support if problems continue
Getting Help
If you encounter any issues:
Check this help documentation first
Review your calendar settings
Try duplicating a working calendar
Contact our support team with specific error messages
Next Steps
Now that you've created your first calendar:
Add your first events - Populate your calendar with relevant events
Test the subscription process - Subscribe to your own calendar to verify everything works
Share with your audience - Distribute your calendar URL through your preferred channels
Monitor performance - Use analytics to track subscriber growth and engagement
Keep it updated - Regular updates keep subscribers engaged and informed
Congratulations! You're now ready to create and share powerful subscription calendars that keep your audience informed and engaged.